Su Casa is a luxury real estate firm, specializing in finding and listing high end rentals in the most desired destinations. The company was created from a class assignment prompt for Logo Design.

My vision for the logo was to speak to the true purpose of a home, to provide shelter and place where the heart feels secure. In recent times the place in which one chooses to take shelter is ever changing, but the needs of the inhabitants have not. This is represented in the Brand Mottos of “Home is Where Your Heart is.” and “Find Your Hearts Desire". The color palette for the brand is simple and clean with the predominant use of a turquoise blue to represent the seas and skies that surround many luxury properties. From there I went on to create additional mock-ups to address additional areas of opportunity for the Brand.